Brady Haran creates science videos in collaboration with researchers at the University of Nottingham and posts them to YouTube on two channels - nottinghamscience and periodicvideos Often the aim is to show tiny scientific insights into things which surround us everyday - and make the videos topical. In this film "The Science of Christmas Trees" he took ecologist Markus Eichhorn to a local seller and asked him what he could tell us about the trees on offer - it was unscripted and unplanned, designed to come across as a simple and casual chat, yet inspire people to think a little more deeply about something they make take for granted, or not necessarily see as a topic of scientistific interest.